About Diamonds
 

We specialize in sourcing high quality laboratory graded (GIA and AGSL Graded) diamonds in all sizes and shapes.  We order direct from diamond cutters worldwide, no middleman and no overhead, and then pass this savings on to you.  For a current list of the diamonds that are available to you and an 'interactive' diamond search, please call 877.274.5568. 

HOW CAN YOU HELP US...   HELP YOU LOCATE THE PERFECT DIAMOND?
We receive calls nearly every day inquiring on the price of a “1.00 carat diamond”.  The answer to this question is somewhere between $3,000.00 and well over $9,000.00!  With this in mind, we encourage you to invest some time shopping for your diamond and jewelry item to become familiar with product availability and prices in your area.

Prices for diamonds will vary with carat weight, shape of the diamond, and the cut, or 'make' as it is known in the industry.  The 'make' is how the diamond is proportioned and finished, and has nothing to do with the shape of the diamond.  Polish, symmetry and  fluorescence will affect the price as well, yet is seldom discussed with the buyer before the diamond is sold.

Anatomy of a Round Brilliant Diamond

Ideal cut:  Table is 53-57%, Depth is 59.3 - 62.8%
Premium cut:  Table is up to 61%, Depth is 58-63%
Pavilion depth, crown angles and much more affect the brilliance.

These percentages vary with the other shapes.  We will source only the best parameters in each shape diamond.

The center diamond or largest diamond in your ring is the focal point.  Generally, that is where the value of the ring is concentrated and any future value will be found.  You must insist on a laboratory graded diamond for the center stone*.  A certificate by a reputable independent grading laboratory provides you with assurance of the actual quality of your diamond. A large percentage of retail diamonds are sold without certificates, or sold with a 'weak' certificate.  Or, they may be simply appraised by the retailer and given a grade based upon the retailer's assessment.  Since they are selling the diamond, that assessment may be higher than what it should be.  So protect yourself!  Certification prevents the retailer from grading the diamond up to make a sale.  It will also aid in the appraisal process and assist you in properly insuring your diamond(s).   

*side diamonds and semi-mountings are usually not laboratory graded.

 

Caring for Your Jewelry

The fire in a diamond comes from light entering the diamond and returning with a fiery brilliance.  Here are a few suggestions for keeping the "fire" in your diamond.

  • Store in a clean, dry place

  • Keep your jewelry in a fabric lined jewelry case, or in a box with compartments and dividers.

  • Pieces can scratch each other so keep you pieces separated.

  • Be careful to not leave jewelry on the edge of the sink where it can slip down the drain

  • See a local jeweler at least once a year to have your jewelry checked for loose prongs or worn mountings.

  • Many items should not be cleaned in ultrasonic cleaners.  Check with us or a local jeweler about your specific piece before buying/using an ultrasonic cleaner.

  • Do not wear diamond jewelry when doing rough work.  Diamonds are very hard but can still be chipped by a sharp blow.

  • Chlorine can discolor the mounting for your diamond jewelry.  Keep your jewelry away from chlorine bleach and other household chemicals.  You should also remove your diamond jewelry before entering a chlorinated pool or hot tub.

  • Clean your jewelry regularly.

    • Diamond jewelry use 1 cap full of ammonia to 1 cup of hot water

    • Soak jewelry and brush lightly with a toothbrush

    • Dry with tissue paper